Okay, not that NO one reads, so let me explain.
I am a book blogger. I review books on my blog. It’s how I got into the book world as more than just a reader. It’s my bread and butter when it comes to blogging. And yet, you know what posts receive the least amount of views?
It’s not that people don’t read them, but more that they don’t read them on the blog. Personally, I receive interactions on my reviews on Goodreads and even Amazon. Yet book reviews are the core of this blog. It’s where it all began and what continues to be a standard feature despite everything else changing through the years.
And I get it.
As a reader, I don’t care about book reviews on blogs.
When I look for reviews on a book, I don’t generally go to my favorite blogs first and search to see if they posted one. I go to Goodreads where all those reviews are in one place. If I’m looking to buy a book, I’ll also check Amazon. Blog reviews just don’t even register as a good option.
That doesn’t mean I don’t read them. Especially if one comes up in one of my social media feeds. But often it’s for books I’ve already read and want to see what someone else thought (did they agree, did they not, etc) or for one that I’m on the fence about reading.
As a reviewer, I avoid reviews for books I want to read.
That might sound a bit silly but I don’t want my own opinions influenced by someone else’s. This doesn’t mean I ignore ALL discussion of a book I’m considering reading, but I generally don’t read any reviews beforehand if I plan to review the book myself. Reading for pleasure is different but that goes back to looking at reviews as a reader.
Okay, Austine, where the hell are you going with all this?
I was talking with another blogger today about how reviews get the least amount of interactions and/or views on our blogs compared to all other posts. And it got me thinking… who are we posting these reviews for?
If the readers aren’t looking to the blogs for reviews, then why don’t we just post our reviews on sites like Goodreads and call it a day?
Has anyone thought about this too?
I think it relates to the industry in a way. Many bloggers receive ARCs (Advanced Reader Copies) of books, whether they’re print or electronic, that they are in turn asked to write a review for. And often, in my own experience, publishers are looking for these individuals to have a platform outside of just a Goodreads account.
But now we have bookstagram and booktube and neither of these things are a blog but seem to serve the same purpose. So why post reviews to blogs for a handful of views?
For me, it’s all about where I started. Book reviews are what kept me blogging through thick and thin, and I can’t imagine not posting them to my blog (as well as the websites I cross-post to). It comes down to a level of loyalty to how I began.